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All The Best Training Tools In One Place!
Hot Seat Objection Handling
Tuesday, October 16, 2012
Fast paced objection handling! 
Fun, interactive role play. 
Learn new skills then test them.
Menu Presentation Strategies
Hot Seat 
Quick Impact Presentations
Great Lakes Training Events
We offer a broad selection 
of training sessions available for experience levels from the 
rookie to the old pro.   
Thursday, August 9, 2012
Focuses on customer benefits with visual prompting through multiple vehicle need areas.
Tuesday, May 1, 2012
Wednesday, May 2, 2012
Thursday, May 3, 2012

Finance Products Deconstructed
Thursday, June 13, 2013

Do you know what 14 day retro means? A basic study of current financial products available today.
Sales & Finance Manager
Team Building
Salesperson Essentials Training
Tuesday, February 19, 2013
Objective is to assist managers
to formulate strategies and create a forum to address issues pertaining to the challenges of working together in today's dealership.
Wednesday, May 15
Learn To Be A Top Performer
Focuses on the important elements that salespeople need to build a solid sales performance from beginning 
to end.
" Organized, effective, and well designed           for the beginner 
as well as the experienced FSM."

- Chris Graff, Dealer.
Compliance Seminar
Tuesday, April 16, 2013

An in-depth review of the laws that govern us.
Wednesday, March 20, 2013
GRAND RAPIDS

Appearance Protection Sales Training using proven methods. 

Appearance Protection 
Sales Training
GREAT LAKES COMPANIES 2013 TRAINING SCHEDULE
Credit Insurance Facts 
& Sales Training
November 9, 2012
Focus on overcoming objections 
as well as product knowledge and regulatory issues.
Thursday, May 9, 2013

Quick effective presentations. Organize the "Data Dump". Learn in a fast rapid fire hot seat session. 
Detailing Seminars
Finance Services Management
March 19-20, 2013
Specially designed to gear up 
financial managers over 2 days 
of in-depth training. 
Nationally recognized instructor.
ASE/AWC Certified Advanced
Detail Training Program
Tuesday-Wednesday
May 21-22, 2013


6 Stages of Reconditioning